One-view Shopping Experience
A solid mobile strategy, coupled with the right e-commerce platform and seamless connectivity across supply and demand chains, are key in creating a compelling, customer-centric online environment. NTT DATA is partnering with clients to ensure that the modern buyer enjoys a quick and frictionless digital shopping experience.
We offer innovative retail consulting services to support sales and marketing efforts, streamline decision-making processes, lower staffing costs, and cultivate higher customer satisfaction and loyalty. We leverage available technologies to provide industry-specific solutions and integrated systems based on AI, Big Data and analytics.
Selected Solutions
Asset Based Solutions
Syntphony Payments
It is NTT DATA's SaaS payment management platform. It offers full control and flexibility to create value for the end customer and securely manages all payment methods and channels.
Asset Based Solutions
Syntphony Perfect Store
Syntphony Perfect Store revolutionises product recognition and in-store payments. It enables direct product recognition with augmented reality and AI-powered machine learning. Welcome to the perfect shop and the perfect category.
Asset Based Solutions
Syntphony Pricing Management
Smarter pricing and higher profits. Syntphony Pricing Management addresses the challenges of traditional pricing with intelligent pricing management that ensures consistency across all channels. It allows you to track every pricing process at any time.
Asset Based Solutions
Syntphony Loyalty
It is the centralised SaaS platform in the cloud that integrates all loyalty solutions to achieve business objectives by influencing customer behaviour and surprising them with an innovative, useful and personalised user experience. A solution that also includes collaborative elements, social networking and gamification.
Asset Based Solutions
Syntphony Conversational AI
Syntphony Conversational AI is an enterprise platform for creating and managing virtual agents that uses artificial intelligence with Generative AI to understand and deliver hyper-personalised responses to users.
Asset Based Solutions
Syntphony Sales
It is the centralised SaaS platform offering a complete set of omni-channel retail solutions tailored to a variety of needs, both physical and digital. With a robust web services architecture and open source middleware, it ensures seamless integration across all major hardware vendors.
Retail
Embedded Technologies for CPG and Retail
We integrate cutting-edge technologies to find new solutions for your challenges.
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Press Release
NTT DATA Completes Acquisition of Niveus Solutions
The acquisition of this premier cloud-engineering company strengthens our position as a leading provider of Google Cloud solutions globally.
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NTT DATA Technology Foresight 2025
Technology patterns that will become business realities.
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